You already have a product. The hard part is getting people to see it.
Today we’re launching Kittl UGC Studio, a collection of influencer-style video workflows that turn your product into the kind of content that sells on TikTok Shop and Instagram. No shoot, no creator, no samples to order. Just your product, on video, ready to post.
What is UGC, and why does it sell?
UGC stands for user-generated content. It’s the unboxing clips, try-on videos, and “look what I found” moments you scroll past every day. It feels real because it looks like a real person made it, and that’s exactly why it converts.
The problem is making it. You either film it yourself, pay a creator, or wait for customers to post. Most sellers end up doing none of the three, and great products sit unseen.
UGC Studio gives you that same creator-style video, made in Kittl, whenever you need one.
How it works
- Upload your product photo or a mocked up design you’ve made in Kittl.
- Pick a workflow, like an unboxing or a scene switch. Choose your avatar, one of ours or create your own.
- Your video is ready for TikTok Shop or Instagram.
From product photo to finished video in a few clicks.
200 videos are on us!
To celebrate the launch, upgrade to Expert or Max and get 12,000 free tokens. That’s up to 200 videos.
Why this changes how you sell
Until now, video content came with a trade-off. You could have it fast, cheap, or good, but rarely all three. A creator costs money. Filming yourself costs time. Samples cost both. So most sellers post a video when they can, not when they should.
UGC Studio removes that trade-off. The video that used to take a shoot, a creator, and a week now takes a product photo and a few clicks. That means you can promote every product, not just your bestseller. You can test a new angle today instead of next month. And you can show up on TikTok Shop and Instagram as often as the platforms reward you for it.
Consistency is what gets products seen. Now it’s something you can actually keep up.
The workflows
Every workflow is built and tested by our in-house viral content team, based on formats already performing on social.
These are just some of the workflows already available. New ones land in UGC Studio every week.
Try the ones live today, find the format that fits your product, and keep an eye out for what’s next.
Why sellers are using it
- What’s on screen is exactly what you sell, with the same colours and the same details. No surprises for your buyers.
- You skip the samples. If you sell a lot of products, ordering samples to film each one adds up fast. With UGC Studio, you only need the product image.
- Your brand keeps one face. Create your avatar once and it stays the same in every video. And you stay consistent without a content team. A new video whenever you need one, no scheduling a creator, no editing weekend.
Whether you sell print-on-demand or run your own product brand, UGC Studio gives you a library of social content that shows your products at their best.
Tobias Saul is a co-founder and chief product officer at Kittl, where he leads the vision for making professional design tools simpler, smarter, and more inspiring to use. With a background in typography, lettering, and graphic design, Tobias brings a deep appreciation for craft and detail to Kittl’s product and brand experience.
