Leslie Gallant case study thumbnail

Leslie Cole-Gallant is the founder of Evolushen Designs, a digital marketing business helping freelancers, creators, and small brands grow through content strategy and visual storytelling.

As her work evolved from ecommerce design into full client services — logos, promotional assets, and brand visuals — one challenge became constant:

Moving quickly without sacrificing creativity.

For Leslie, the problem wasn’t ideas. It was the friction of starting over every time.

But she faced restrictions with other design platforms that provided pre-made templates but limited creativity.

Kittl changed that.

At a glance

  • Creator: Leslie Gallant, Founder of Evolushen Designs
  • Use case: Apparel design, logos, brand materials
  • Results with Kittl: Faster execution, easier experimentation, scalable designs

The challenge: Speed without starting over

As Leslie’s client work expanded, so did the volume of design she needed to produce.

She needed a faster way to design without rebuilding every project from the ground up but traditional workflows slowed her down.

Much of her time went into rebuilding layouts from scratch, making it impossible to remain effective, balancing speed and creativity.

She was also faced limited flexibility when manipulating text and overlays in other tools.

The problem wasn’t creativity.

It was the time lost between idea and execution.

Leslie needed a way to start faster and experiment more freely with advanced editing capabilities, while maintaining quality across multiple projects.

The solution: Kittl templates, text tools, and AI

Kittl gave Leslie something powerful: a starting point that didn’t limit creativity.

Instead of beginning every project from scratch, she starts with templates as a foundation — then pushes them far beyond their original form using advanced text editing, overlays, and flexible layout tools.

“Instead of me having to always build from scratch, I can choose from Kittl’s wide range of templates for all types of projects and get creative from there.”

For apparel and promotional projects, Leslie often:

  • Applies distressed overlays to create vintage-style graphics
  • Warps and reshapes typography to match the brand tone
  • Adapts layouts across multiple formats and products

Kittl makes it possible to create fully personalised designs with far more control than other tools allowed.

Templates accelerate the start. Creative control shapes the result.

What changed in Leslie’s workflow

Templates eliminate blank-canvas friction, making it easier to jump into creative work immediately.

1. Faster creative momentum

Templates remove blank-canvas friction, allowing Leslie to begin designing immediately rather than building layouts from the ground up.

2. Creative flexibility without complexity

Advanced text controls and overlays allow her to push designs further — experimenting with vintage styles, typography effects, and custom graphics without switching tools.

Design by Leslie Gallant edited in Kittl
Design by Leslie Cole-Gallant with text effects used in Kittl

3. A scalable design workflow

Whether working on client branding, promotional campaigns, or apparel graphics, Leslie can adapt the same system across multiple projects without rebuilding everything from scratch.

The result: faster output without sacrificing originality.

The takeaway

Design tools shouldn’t limit creativity.

They should remove the friction around expressing it.

For Leslie, Kittl provides a foundation that accelerates the start of every project while preserving the creative flexibility needed to produce unique work.

The result isn’t just faster design.

It’s a workflow that supports the growing demands of her business — while still leaving room for experimentation and creative exploration.

How to build a successful e-commerce shop

Leslie joined us on Bold and Branded from Everbee to share her insights on how to build a scalable print on demand shop — not only on Etsy — but on your own site, like Shopify, or using a new feature like Everbee Store, where you can have a personalized shop to send traffic to.

Use the Designer’s Toolbox

For her work, Leslie regularly uses Kittl templates, advanced text tools, distressed overlays, and AI image generation to design apparel and promotional materials efficiently.