{"id":2554,"date":"2025-04-24T13:36:58","date_gmt":"2025-04-24T13:36:58","guid":{"rendered":"https:\/\/kittlb-26937.roald-dfw.servebolt.cloud\/dpi-meaning\/"},"modified":"2026-02-08T12:07:30","modified_gmt":"2026-02-08T12:07:30","slug":"dpi-meaning","status":"publish","type":"post","link":"https:\/\/www.kittl.com\/blogs\/dpi-meaning\/","title":{"rendered":"DPI meaning: What you need to know about DPI vs PPI"},"content":{"rendered":"\n<p>As a designer, one of the most important aspects of your work is making sure your images look great in every context. <\/p>\n\n\n\n<p>But to achieve that, you need to understand how <strong>image resolution<\/strong> plays a role in your designs. Two key terms that often come up are <strong>DPI<\/strong> and <strong>PPI<\/strong>. <\/p>\n\n\n\n<p>And while they may seem similar, they&#8217;re used in different scenarios and affect your work in distinct ways.<\/p>\n\n\n\n<p>In this post, we&#8217;ll explain the meaning of DPI, the difference between<strong> DPI <\/strong>and<strong> PPI<\/strong>, and how to make sure your images are optimized for quality prints.<\/p>\n\n\n<style>.kb-table-of-content-nav.kb-table-of-content-id2554_6d9654-55 .kb-table-of-content-wrap{padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);}.kb-table-of-content-nav.kb-table-of-content-id2554_6d9654-55 .kb-table-of-contents-title-wrap{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.kb-table-of-content-nav.kb-table-of-content-id2554_6d9654-55 .kb-table-of-contents-title{font-weight:regular;font-style:normal;}.kb-table-of-content-nav.kb-table-of-content-id2554_6d9654-55 .kb-table-of-content-wrap .kb-table-of-content-list{font-weight:regular;font-style:normal;margin-top:var(--global-kb-spacing-sm, 1.5rem);margin-right:0px;margin-bottom:0px;margin-left:0px;}<\/style>\n\n\n<h2 class=\"wp-block-heading\">What is image resolution?<\/h2>\n\n\n\n<p><strong>Image resolution<\/strong> refers to the amount of detail an image holds and is measured in DPI or PPI. For digital designs, resolution is a key factor in making sure your image looks sharp and professional.<\/p>\n\n\n\n<p>A high-resolution image means it has more pixels, so it can appear sharper and more detailed, whether you\u2019re looking at it on a computer screen or printing it out. Understanding how resolution works is crucial to ensuring your designs come out looking crisp, no matter where they\u2019re displayed.<\/p>\n\n\n\n<p>But it&#8217;s not just about pixel count. Image resolution also involves how those pixels are distributed, which brings us to the difference betwee<strong>n D<\/strong>PI an<strong>d P<\/strong>PItwo terms every designer needs to know.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/images.prismic.io\/kittlblog\/Z_lCDOvxEdbNO7wK_DPIvsPPI-Artboard6-1-.png?auto=format,compress\" alt=\"Low resolution vs high resolution image\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">What is DPI?<\/h2>\n\n\n\n<p><strong>DPI<\/strong> stands for <strong>dots per inch<\/strong> and it&#8217;s used for print. It measures how many ink dots a printer can lay down on a physical page within one inch. The higher the DPI, the sharper and more detailed the print will be. In other words<strong>, DPI is all about the quality of printed imag<\/strong>es.<\/p>\n\n\n\n<p>For <strong>high-quality prints<\/strong>, you typically want <strong>300 DPI<\/strong>. If your image has too low a DPI (like 72), it could appear pixelated or blurry when printed.<\/p>\n\n\n<style>.wp-block-kadence-column.kb-section-dir-horizontal > .kt-inside-inner-col > .kt-info-box2554_dd5bd6-06 .kt-blocks-info-box-link-wrap{max-width:unset;}.kt-info-box2554_dd5bd6-06 .kt-blocks-info-box-link-wrap{border-top:5px solid var(--global-palette7, #eeeeee);border-right:5px solid var(--global-palette7, #eeeeee);border-bottom:5px solid var(--global-palette7, #eeeeee);border-left:5px solid var(--global-palette7, #eeeeee);border-top-left-radius:30px;border-top-right-radius:30px;border-bottom-right-radius:30px;border-bottom-left-radius:30px;background:#e0f2ff;padding-top:var(--global-kb-spacing-xs, 1rem);padding-right:var(--global-kb-spacing-xs, 1rem);padding-bottom:var(--global-kb-spacing-xs, 1rem);padding-left:var(--global-kb-spacing-xs, 1rem);}.kt-info-box2554_dd5bd6-06 .kadence-info-box-icon-container .kt-info-svg-icon, .kt-info-box2554_dd5bd6-06 .kt-info-svg-icon-flip, .kt-info-box2554_dd5bd6-06 .kt-blocks-info-box-number{font-size:20px;}.kt-info-box2554_dd5bd6-06 .kt-blocks-info-box-media{border-radius:200px;overflow:hidden;border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;padding-top:20px;padding-right:20px;padding-bottom:20px;padding-left:20px;margin-top:0px;margin-right:20px;margin-bottom:0px;margin-left:0px;}.kt-info-box2554_dd5bd6-06 .kt-blocks-info-box-media .kadence-info-box-image-intrisic img{border-radius:200px;}.kt-info-box2554_dd5bd6-06 .kt-infobox-textcontent span.kt-blocks-info-box-title{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:5px;margin-right:0px;margin-bottom:10px;margin-left:0px;}.kt-info-box2554_dd5bd6-06 .kt-blocks-info-box-learnmore{background:transparent;border-width:0px 0px 0px 0px;padding-top:4px;padding-right:8px;padding-bottom:4px;padding-left:8px;margin-top:10px;margin-right:0px;margin-bottom:10px;margin-left:0px;}@media all and (max-width: 1024px){.kt-info-box2554_dd5bd6-06 .kt-blocks-info-box-link-wrap{border-top:5px solid var(--global-palette7, #eeeeee);border-right:5px solid var(--global-palette7, #eeeeee);border-bottom:5px solid var(--global-palette7, #eeeeee);border-left:5px solid var(--global-palette7, #eeeeee);}}@media all and (max-width: 767px){.kt-info-box2554_dd5bd6-06 .kt-blocks-info-box-link-wrap{border-top:5px solid var(--global-palette7, #eeeeee);border-right:5px solid var(--global-palette7, #eeeeee);border-bottom:5px solid var(--global-palette7, #eeeeee);border-left:5px solid var(--global-palette7, #eeeeee);}}<\/style>\n<div class=\"wp-block-kadence-infobox kt-info-box2554_dd5bd6-06\"><span class=\"kt-blocks-info-box-link-wrap info-box-link kt-blocks-info-box-media-align-left kt-info-halign-left\"><div class=\"kt-blocks-info-box-media-container\"><div class=\"kt-blocks-info-box-media kt-info-media-animate-none\"><div class=\"kadence-info-box-icon-container kt-info-icon-animate-none\"><div 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5.90156 6.78721C5.90156 7.44437 6.013 8.19252 6.88796 9.06748C7.5219 9.70142 8.16637 10.5221 8.38409 11.6107C8.48157 12.0981 8.16547 12.5722 7.67807 12.6697C7.19066 12.7672 6.71652 12.4511 6.61904 11.9637C6.50342 11.3856 6.14789 10.873 5.61517 10.3403C4.32346 9.04856 4.10156 7.79671 4.10156 6.78721C4.10156 5.22243 4.72317 3.72174 5.82963 2.61528ZM6.60156 15.1205C6.60156 14.6235 7.00451 14.2205 7.50156 14.2205H12.5016C12.9986 14.2205 13.4016 14.6235 13.4016 15.1205C13.4016 15.6176 12.9986 16.0205 12.5016 16.0205H7.50156C7.00451 16.0205 6.60156 15.6176 6.60156 15.1205ZM7.4349 18.4539C7.4349 17.9568 7.83784 17.5539 8.3349 17.5539H11.6682C12.1653 17.5539 12.5682 17.9568 12.5682 18.4539C12.5682 18.9509 12.1653 19.3539 11.6682 19.3539H8.3349C7.83784 19.3539 7.4349 18.9509 7.4349 18.4539Z\"\/><\/g><defs ><clipPath id=\"clip0_1680_2910\"><rect width=\"20\" height=\"20\" transform=\"translate(0 0.120605)\"\/><\/clipPath><\/defs><\/svg><\/span><\/div><\/div><\/div><\/div><div class=\"kt-infobox-textcontent\"><span class=\"kt-blocks-info-box-title\">Use DPI for print<\/span><p class=\"kt-blocks-info-box-text\">If you&#8217;re designing for anything physical (like posters, flyers, or business cards), DPI is your metric. For sharp, high-quality print designs, 300 DPI is the gold standard.<\/p><\/div><\/span><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">What is 300 DPI?<\/h2>\n\n\n\n<p>An image with a resolution of 300 DPI means every inch contains 300 dots of ink. As a rule of thumb, a <strong>300 DPI<\/strong> image is typically what youll want for most high-quality prints, such as brochures, flyers, or business documents.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/images.prismic.io\/kittlblog\/Z_lCGOvxEdbNO7wS_DPIvsPPI-Artboard1-1-.png?auto=format,compress\" alt=\"72 DPI vs 300 DPI\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">What is PPI?<\/h2>\n\n\n\n<p>On the other hand, <strong>PPI<\/strong> stands for <a href=\"https:\/\/www.kittl.com\/blogs\/pixels-per-inch-ppi-meaning\" target=\"_blank\" rel=\"noreferrer noopener\">pixels per inch<\/a> and is used when referring to <strong>image resolution settings in your design file<\/strong>. It measures how many pixels are packed into an inch. The higher the PPI, the sharper the image will look when it&#8217;s printed or displayed at a certain size.<\/p>\n\n\n\n<p>When you export an image with a set PPI, that value is saved as metadata. It doesn&#8217;t affect how the image appears on screensit only tells certain software <em>how<\/em> big the image should appear when opened, especially in print or layout tools.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>PPI vs DPI: What&#8217;s the differenc<\/strong>e?<\/h2>\n\n\n\n<p>You may hear DPI and PPI used interchangeably\u2014a common mistake that frustrates many designers. Understanding the difference is essential for using accurate language and showing you know your stuff.<\/p>\n\n\n\n<p>While both deal with resolution, they apply in different contexts:<\/p>\n\n\n\n<p><strong>PPI<\/strong>: Used to describe the resolution of digital images. It&#8217;s a way to express how densely packed the pixels would b<em>e <\/em>if the image were printed or displayed at a specific size.<\/p>\n\n\n\n<p><strong>DPI<\/strong>: Used for printing. It describes how many ink dots a printer places per inch on paper, and directly affects printed image quality.<\/p>\n\n\n\n<p>When you&#8217;re preparing a digital image for print, PPI is what you use to figure out how many pixels you need.<\/p>\n\n\n\n<p>Then the printer takes those pixels and prints them using DPI.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.kittl.com\/blogs\/pixels-per-inch-ppi-meaning\" target=\"_blank\" rel=\"noreferrer noopener\">Learn more about PPI<\/a><\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">What DPI should I use?<\/h2>\n\n\n\n<p>The <strong>right DPI<\/strong> for your design depends on what you&#8217;re trying to achieve. Here are a few things to consider before choosing the DPI that works best for your project:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Image size<\/strong>: The bigger your print, the more dots per inch you&#8217;ll need to keep it looking sharp. Larger images require more ink dots to maintain clarity when printed at scale. For example, if you&#8217;re working on a large banner or poster, you&#8217;ll need a higher DPI to ensure the details don&#8217;t get lost as you enlarge the image.<\/li>\n\n\n\n<li><strong>Viewing distance<\/strong>: How far away people will be from your printed piece also affects the resolution you need. If its something like a billboard or poster that will be viewed from a distance, you don&#8217;t need as much detail. For close-up prints (like business cards or flyers), higher DPI is a must to maintain sharpness.<\/li>\n\n\n\n<li><strong>Printer, paper, and ink<\/strong>: The quality of your printer, the paper you&#8217;re using, and the ink all play a role in how your image will look when printed.<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/images.prismic.io\/kittlblog\/Z_lCGOvxEdbNO7wU_DPIvsPPI-Artboard7-1-.png?auto=format,compress\" alt=\"Image of 72 DPI vs 300 DPI\"\/><\/figure>\n\n\n<style>.wp-block-kadence-column.kb-section-dir-horizontal > .kt-inside-inner-col > .kt-info-box2554_883d95-b1 .kt-blocks-info-box-link-wrap{max-width:unset;}.kt-info-box2554_883d95-b1 .kt-blocks-info-box-link-wrap{border-top:5px solid var(--global-palette7, #eeeeee);border-right:5px solid var(--global-palette7, #eeeeee);border-bottom:5px solid var(--global-palette7, #eeeeee);border-left:5px solid var(--global-palette7, 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.kt-infobox-textcontent span.kt-blocks-info-box-title{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:5px;margin-right:0px;margin-bottom:10px;margin-left:0px;}.kt-info-box2554_883d95-b1 .kt-blocks-info-box-learnmore{background:transparent;border-width:0px 0px 0px 0px;padding-top:4px;padding-right:8px;padding-bottom:4px;padding-left:8px;margin-top:10px;margin-right:0px;margin-bottom:10px;margin-left:0px;}@media all and (max-width: 1024px){.kt-info-box2554_883d95-b1 .kt-blocks-info-box-link-wrap{border-top:5px solid var(--global-palette7, #eeeeee);border-right:5px solid var(--global-palette7, #eeeeee);border-bottom:5px solid var(--global-palette7, #eeeeee);border-left:5px solid var(--global-palette7, #eeeeee);}}@media all and (max-width: 767px){.kt-info-box2554_883d95-b1 .kt-blocks-info-box-link-wrap{border-top:5px solid var(--global-palette7, #eeeeee);border-right:5px solid var(--global-palette7, #eeeeee);border-bottom:5px solid var(--global-palette7, #eeeeee);border-left:5px solid var(--global-palette7, #eeeeee);}}<\/style>\n<div class=\"wp-block-kadence-infobox kt-info-box2554_883d95-b1\"><span class=\"kt-blocks-info-box-link-wrap info-box-link kt-blocks-info-box-media-align-left kt-info-halign-left\"><div class=\"kt-blocks-info-box-media-container\"><div class=\"kt-blocks-info-box-media kt-info-media-animate-none\"><div class=\"kadence-info-box-icon-container kt-info-icon-animate-none\"><div class=\"kadence-info-box-icon-inner-container\"><span class=\"kb-svg-icon-wrap kb-svg-icon-kb-custom-9633 kt-info-svg-icon\"><svg viewBox=\"0 0 20 21\"  fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><g clip-path=\"url(#clip0_1680_2910)\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M5.82963 2.61528C6.9361 1.50881 8.43679 0.887207 10.0016 0.887207C11.5663 0.887207 13.067 1.50881 14.1735 2.61528C15.28 3.72174 15.9016 5.22243 15.9016 6.78721C15.9016 8.08514 15.4056 9.4153 14.3725 10.3557C13.776 10.9548 13.5002 11.383 13.3841 11.9637C13.2866 12.4511 12.8125 12.7672 12.3251 12.6697C11.8377 12.5722 11.5216 12.0981 11.619 11.6107C11.8352 10.5297 12.389 9.79364 13.1152 9.06748C13.1263 9.05632 13.1378 9.04546 13.1495 9.03491C13.7702 8.47627 14.1016 7.64805 14.1016 6.78721C14.1016 5.69982 13.6696 4.65697 12.9007 3.88807C12.1318 3.11917 11.089 2.68721 10.0016 2.68721C8.91418 2.68721 7.87132 3.11917 7.10242 3.88807C6.33353 4.65697 5.90156 5.69982 5.90156 6.78721C5.90156 7.44437 6.013 8.19252 6.88796 9.06748C7.5219 9.70142 8.16637 10.5221 8.38409 11.6107C8.48157 12.0981 8.16547 12.5722 7.67807 12.6697C7.19066 12.7672 6.71652 12.4511 6.61904 11.9637C6.50342 11.3856 6.14789 10.873 5.61517 10.3403C4.32346 9.04856 4.10156 7.79671 4.10156 6.78721C4.10156 5.22243 4.72317 3.72174 5.82963 2.61528ZM6.60156 15.1205C6.60156 14.6235 7.00451 14.2205 7.50156 14.2205H12.5016C12.9986 14.2205 13.4016 14.6235 13.4016 15.1205C13.4016 15.6176 12.9986 16.0205 12.5016 16.0205H7.50156C7.00451 16.0205 6.60156 15.6176 6.60156 15.1205ZM7.4349 18.4539C7.4349 17.9568 7.83784 17.5539 8.3349 17.5539H11.6682C12.1653 17.5539 12.5682 17.9568 12.5682 18.4539C12.5682 18.9509 12.1653 19.3539 11.6682 19.3539H8.3349C7.83784 19.3539 7.4349 18.9509 7.4349 18.4539Z\"\/><\/g><defs ><clipPath id=\"clip0_1680_2910\"><rect width=\"20\" height=\"20\" transform=\"translate(0 0.120605)\"\/><\/clipPath><\/defs><\/svg><\/span><\/div><\/div><\/div><\/div><div class=\"kt-infobox-textcontent\"><span class=\"kt-blocks-info-box-title\">Drawbacks of high PPI<\/span><p class=\"kt-blocks-info-box-text\">While high PPI such as 600 offers superior quality, files saved at this resolution are significantly larger, which can strain storage and slow down processing times.<\/p><\/div><\/span><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">How to find the DPI resolution on Windows<\/h2>\n\n\n\n<p>To find the DPI of an image on Windows just follow these steps:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Open File Explorer and go to your image.<\/li>\n\n\n\n<li>Right-click on the image file and select Properties.<\/li>\n\n\n\n<li>Select the Details tab at the top bar.<\/li>\n\n\n\n<li>Scroll down to find image Dimensions and the DPI Resolution.<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\">How to find the DPI resolution on Mac<\/h2>\n\n\n\n<p>You can find the DPI resolution of an image on Mac in Preview, the default app.<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Open Finder and go to your image.<\/li>\n\n\n\n<li>Right-click or control-click the file and select Open With &gt; Preview.<\/li>\n\n\n\n<li>With Preview open, go to Tools &gt; Show Inspector.<\/li>\n\n\n\n<li>Select General Info from the dialog box.<\/li>\n\n\n\n<li>Check the image information to find the resolution or click More Info in the second tab at the top to find the DPI.<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\">How to change DPI in Kittl<\/h2>\n\n\n\n<p><strong>Changing the DPI<\/strong> for printing in Kittl is super simple:<\/p>\n\n\n\n<p>When you&#8217;re ready to export your design, you can change the DPI settings. For print, choose the appropriate DPI (usually 300), ensuring your image will retain its sharpness when printed.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/images.prismic.io\/kittlblog\/Z_kfA-vxEdbNO7An_DPIvsPPI-ChangeDPIinKittl.png?auto=format,compress\" alt=\"How to change DPI in Kittl\"\/><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\">Key takeaway<\/h2>\n\n\n\n<p>I<strong>mage resolution<\/strong> is everything to ensure your designs remain intact and professional.<\/p>\n\n\n\n<p>Understanding <strong>DPI<\/strong> helps you ensure your visuals look perfect for physical print. With the right resolution, your designs will always stand out in sharp, clear detail.<\/p>\n\n\n\n<p>You can learn more about image resolution with our guide exploring the <a href=\"https:\/\/www.kittl.com\/blogs\/pixels-per-inch-ppi-meaning\" target=\"_blank\" rel=\"noreferrer noopener\">meaning of pixels per inch<\/a> and why it matters for crisp, high-quality prints.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.kittl.com\/blogs\/pixels-per-inch-ppi-meaning\" target=\"_blank\" rel=\"noreferrer noopener\">Learn more about PPI<\/a><\/div>\n<\/div>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>As a designer, one of the most important aspects of your work is making sure your images look great in every context. But to achieve that, you need to understand how image resolution plays a role in your designs. Two key terms that often come up are DPI and PPI. And while they may seem&#8230;<\/p>\n","protected":false},"author":11,"featured_media":8380,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[1],"tags":[458,621,466,620],"class_list":["post-2554","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tips-tricks","tag-beginner-tips","tag-editors-picks","tag-insights","tag-recommended"],"taxonomy_info":{"category":[{"value":1,"label":"Tips &amp; Tricks"}],"post_tag":[{"value":458,"label":"Beginner"},{"value":621,"label":"Editor's Picks"},{"value":466,"label":"Insights"},{"value":620,"label":"Recommended"}]},"featured_image_src_large":["https:\/\/www.kittl.com\/blogs\/wp-content\/uploads\/2025\/04\/dpi-1024x470.jpg",1024,470,true],"author_info":{"display_name":"Marie Sylvester","author_link":"https:\/\/www.kittl.com\/blogs\/author\/mariesylvester\/"},"comment_info":0,"category_info":[{"term_id":1,"name":"Tips &amp; Tricks","slug":"tips-tricks","term_group":0,"term_taxonomy_id":1,"taxonomy":"category","description":"Unlock quick wins and clever design solutions with Kittl, packed with bite-sized tips, practical shortcuts, and creative hacks to level up your design workflow. 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